We Listen
Social Listening
What are consumers saying about your brand and competitors? Who are the ones that engage the most? How to turn them into brands advocates?
User experience and Past Campaigns auditing
What is stopping you from converting and retaining more customers? How did users react to your campaigns? What were the main flaws andkey success factors of your campains?
SEO
How are users searching for brands like yours? Can they find you easily on search Engines? What is missing in your SEO strategy?
We Automate
Automate Data collection
Now that we know who your customers are and how they behave, let’s define segmentation criterias and implement tracking systems to be able to build automated audiences.
Automate Analysis
We setup a tailor made report with specific KPIs for you that will be updated in real time, enabling you to make fast and data driven decisions.
Automate Campaigns and websites
Using automation, we can customize your website for each user, display different products on your ads and send customized communications.
We Act
Display Video Ads
Search Ads
Email Marketing
Abandoned Cart Email
Reward Programs
Social Media Ads
Retarget Ads
Rich Media formats
Shopping Ads & Markets
Conversational Channels
Influencers
Customized Website
Partnerships & Promo Codes
How do we run all these channels?
We offer you a dedicated team of experts to buy media at a lower cost, greater transparency and control over the purchased media through programmatic buying. Our trading desk – mobyd – is at the core of everything we do.
Using our trading desk will enable you to:
• Benefit from 15-30% savings, compared to direct media buying from publishers
• Sychronize campaigns with users data and external data such as weather or TV / Radio campaigns
• Media costs and fee transparency
• More segmentation features than direct media buying
• Integrate your direct deals on the same platform for automated reports
Infinite targeting possibilities
for your brand
Demographic
Audience based on demographics: gender, age, marital status, etc
Geographic
Campaign aimed at a specific region, neighborhood, location, with a minimum radius of 1Km
Day/Time
Advertise only at a certain time of the day or date of the week
Publisher
Determine specific publishers or Apps to advertise
Behavior
Choose only people who have already interacted with previous campaigns
Lookalike Audiences
Advertise to people with similar profiles to those who have already visited or interacted with the website/app
In Market
Find people who are looking for a particular product/brand
Affinities
Find people who have certain interests and affinities
Istalled Apps
Useful for users who use specific or similar applications
Web/App Behaviours
Advertise to people who have performed a certain action on the website/app, i.e: have visited product X
Own CRM
Communicate with people who are already in the CRM database
3rd Party Audiences
Buy DMP audiences
We also take care of
your digital creatives
Banners and Videos
Dynamic Creatives
Rich Media
Copy Writing & Email Templates